Privacy Policy

Last Updated: August 21, 2026

Color Lab STL (“Color Lab STL,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we may collect when you visit our website, contact us, book a service, or otherwise interact with Color Lab STL, as well as how that information may be used and protected.

By using this website, you agree to the practices described in this Privacy Policy.

Information We Collect

We may collect personal information that you voluntarily provide to us, including:

  • Your name

  • Email address

  • Phone number

  • Information submitted through contact, inquiry, or booking forms

  • Details related to services you are interested in or have booked

  • Payment and transaction information

  • Photos, images, or other materials you voluntarily provide in connection with a service

  • Communications you send to Color Lab STL

  • Any other information you choose to provide

We may also automatically collect certain technical information when you visit our website, such as your IP address, browser type, device information, referring website, pages visited, and general website activity.

How We Use Your Information

We may use the information we collect to:

  • Respond to questions and inquiries

  • Schedule and provide Color Lab STL services

  • Communicate with you before or after your appointment or event

  • Process payments and transactions

  • Provide personalized color, wardrobe, or styling services

  • Send resources or materials associated with your service

  • Improve our website, services, and client experience

  • Maintain business and transaction records

  • Send marketing or promotional emails when you have chosen to receive them

  • Protect our website and business from fraudulent, unauthorized, or unlawful activity

  • Comply with applicable legal obligations

We do not sell your personal information.

Photos and Client Materials

Certain Color Lab STL services may involve photographs, images, or other materials provided by clients for the purpose of color analysis, styling, or related services.

These materials will be used to provide the requested service and for legitimate business purposes associated with that service.

We will not use identifiable client photographs for public marketing, social media, portfolio content, or promotional purposes without permission.

Payments

If you purchase or book a service through our website, payment information may be processed by a third-party payment provider. Color Lab STL does not necessarily receive or store your complete credit or debit card information.

Payment providers process your information according to their own privacy policies and security practices.

Cookies and Website Analytics

Our website may use cookies and similar technologies to help the website function properly, understand how visitors interact with the site, remember certain preferences, and improve the overall website experience.

We may also use third-party analytics or website services that collect information about website traffic and visitor behavior.

You can adjust your browser settings to limit or disable cookies. Some website features may not function properly if cookies are disabled.

Email Communications

If you subscribe to our email list or otherwise choose to receive marketing communications from Color Lab STL, we may use your contact information to send news, updates, promotions, educational content, or information about our services.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the email.

You may still receive transactional or service-related communications when necessary, such as appointment information, payment confirmations, or responses to an inquiry.

Third-Party Service Providers

We may use trusted third-party service providers to operate our website and business. These may include website hosting providers, scheduling platforms, payment processors, email marketing providers, analytics services, and other business tools.

These providers may have access to personal information only as necessary to perform services on our behalf or as otherwise permitted by their own terms and privacy policies.

Our website may also contain links to third-party websites. Color Lab STL is not responsible for the privacy practices, security, or content of websites operated by third parties.

How We Protect Your Information

We take reasonable administrative and technical measures to protect personal information from unauthorized access, misuse, loss, or disclosure.

However, no website, electronic transmission, or method of data storage can be guaranteed to be completely secure. By using this website, you acknowledge that information transmitted online carries some inherent security risk.

Data Retention

We may retain personal information for as long as reasonably necessary to provide services, maintain business records, comply with legal and financial obligations, resolve disputes, and protect our legitimate business interests.

Your Privacy Choices

Depending on where you live, applicable privacy laws may provide certain rights regarding your personal information, including the right to request access to, correction of, or deletion of certain information we maintain about you.

You may also request to unsubscribe from marketing communications at any time.

To make a privacy-related request, please contact us using the information provided below. We may need to verify your identity before completing certain requests.

Children's Privacy

Color Lab STL's website is not directed toward children under the age of 13, and we do not knowingly collect personal information online from children under 13 without appropriate authorization.

If we learn that personal information from a child under 13 has been collected improperly, we will take reasonable steps to delete it.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business practices, website, services, or applicable requirements.

When changes are made, the updated policy will be posted on this page and the “Last Updated” date will be revised.

Contact Us

If you have questions about this Privacy Policy or would like to make a request regarding your personal information, please contact:

Color Lab STL
St. Louis, Missouri
Email: madyson@colorlabstl.com
Website: colorlabstl.com